SALES STRATEGY & ADVISORY SERVICES FOR DEVELOPERS AND PROJECT TEAMS

I help developers and marketers build stronger teams, tighter processes, and higher-performing sales programs through fractional leadership, systems development, and on-the-ground sales strategy.

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FRACTIONAL DIRECTOR OF SALES

Provide senior-level leadership when you’re not ready for a full-time DOS.

  • Oversight of sales team + marketing alignment

  • Ongoing strategy, reporting, forecasting

  • Builder confidence through structure + clear execution

Sales Team Coaching + Training

Build confident, skilled teams who can handle today’s buyers.

  • 1:1 and group coaching

  • Frameworks for discovery, follow-up, objection handling

  • Tools your team can actually use day-to-day

  • Building individualized growth plans to elevate each team member’s long-term performance.

Process + Sales Program Audits

Identify gaps holding your team back.

  • Full review of workflows, scripts, tools, and follow-up

  • Recommendations grounded in research + market conditions

  • Playbooks and structure so teams increase conversions

DEVELOPER EDUCATION AND TRAINING

Strengthen sales performance across your entire team.

  • Workshops tailored to sales, marketing, and leadership

  • Training on sales strategy, buyer psychology, and follow-up frameworks

  • Inventory + pricing methodology to support confident decision-making

  • Strategic sales language and marketing alignment

  • Completion process training to improve communication and buyer experience

What Developers Are Really Asking For

You’re not just looking for a sales consultant — you’re looking for clarity, confidence, and a partner who can elevate your internal team and decision-making.

Confidence that their sales team has the skills, structure, and market understanding to perform at a high level.

  1. Clear, evidence-backed insights to make strategic decisions — not guesses or incomplete information.

  2. Systems and processes that allow more work to be done in-house (without the chaos or risk).

  3. Leadership and oversight they don’t have time to build internally — but desperately need to scale.

  4. Senior-level support and direction, without the commitment of hiring a full-time Director of Sales.

I help developers create the clarity, consistency, and confidence their projects — and teams — need to perform.

HOW IT WORKS

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DISCOVERY + AUDIT

We review your current sales performance, processes, team skillset, tools, and gaps.

Person typing on a laptop keyboard.

DESIGN + DEVELOP

I build a tailored plan — structure, systems, messaging, training, and reporting.

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IMPLEMENT + ELEVATE

Hands-on leadership to ensure your team executes consistently and confidently.

14 YEARS IN REAL ESTATE. $1.49B in SALES REVENUE. 40+ PROJECTS. LEADING TEAMS ACROSS LOWER MAINLAND, OKANAGAN AND VANCOUVER ISLAND. BUILT REPEATABLE SYSTEMS NOW USED ACROSS MULTIPLE DEVELOPERS.

LETS STRENGTHEN YOUR SALES PROGRAM